Tech and marketplace
Monitor and adjust your prices on PcComponentes
PcComponentes and its marketplace, with price changes via the Mirakl API
On the computing and tech products you also sell, Boardfy tracks PcComponentes’s own offer and every marketplace seller’s. It shows you who has the best price and changes your price directly on PcComponentes through the Mirakl API, without dropping below your minimum margin.
Sold by PcComponentes and other sellers
SpainHow competition works on the PcComponentes marketplace
PcComponentes is one of Spain’s largest online tech retailers, with its own marketplace. On many component, monitor, laptop and peripheral product pages, the product is sold by PcComponentes and, on the same page, by external sellers too.
The PcComponentes marketplace runs on Mirakl. Boardfy connects to your seller account through the Mirakl API: it downloads your catalogue and, every 6 hours, checks PcComponentes’s own offer and every seller’s, with or without delivery costs, and every 30 minutes applies your rules and changes your prices directly on PcComponentes. If you wish, the same change can also be sent to your shop or ERP.
Getting started
Four steps to get started on PcComponentes
Connect your seller account
Connect your PcComponentes marketplace account: Boardfy downloads your catalogue through the Mirakl API.
We match your products
Our proprietary algorithm matches each product with its PcComponentes listing and with every offer competing with yours.
Change your prices
Change your prices manually or automatically with Dynamic Pricing.
Your price changes on PcComponentes
Boardfy changes the price through the Mirakl API and, if you want, in your shop or your ERP too.
PcComponentes, offer by offer
What Boardfy shows you on PcComponentes, and what you control
Monitoring
PcComponentes or a seller: who has the best price
For each product, Boardfy shows you all its PcComponentes offers sorted by price: PcComponentes’s own offer, if there is one, and the marketplace sellers’, with your position.
So you know, product by product, whether the offer ahead of you is PcComponentes itself or another seller. It is Boardfy’s competitor monitoring applied to PcComponentes.
Your position on PcComponentesTodayPricing intelligence
Your PcComponentes catalogue, by position
Boardfy groups your catalogue by your position on PcComponentes: the products where you have the best price, those where you are second or third, those outside the top three offers and those only you sell.
In tech, the top offers are often only a few euros apart. This view shows how many of your products are within a few euros of the best price.
Your catalogue on PcComponentes1,260 productsPrice history
How PcComponentes moves its prices
Boardfy stores every check, so you can see, week by week, the PcComponentes price, the prices of the sellers who compete hardest with you on each product, and yours. In the example, PcComponentes cut the monitor from €319.00 to €279.00 during a promotion and today sells it at €289.00.
With that history you can tell a one-off promotion from a cut that sticks, and decide whether to follow it.
- Your shop
- PcComponentes
- GamerZone
Dynamic pricing
A PcComponentes rule, from start to finish
You sell a gaming monitor at €299.00 including VAT, it costs you €210 excluding VAT, and the cheapest offer is PcComponentes’s own, at €289.00; yours is second. Your rule says “best price with a minimum margin of 10%”, with the margin calculated on the selling price excluding VAT (21% in Spain).
Boardfy works out that at €288.99 you have the best price and keep a 12.1% margin, so it changes your price on PcComponentes through the Mirakl API. If PcComponentes dropped to €279 tomorrow, Boardfy would not go below €282.34, your minimum price. This is how Boardfy’s dynamic pricing works on PcComponentes.
27″ gaming monitor on PcComponentesRule: best priceBefore
After
Tech on tight margins
When to lower and when to raise your price on PcComponentes
On PcComponentes you compete with the retailer itself and with its marketplace sellers, and margins in tech are tight. These are the most common situations and what Boardfy does in each one according to your rules.
| Situation | What Boardfy does | Why |
|---|---|---|
| PcComponentes has the best price and you are less than 4% above it | Lowers your price until you have the best price, if your margin allows | You become the cheapest offer on the product page |
| PcComponentes goes below your minimum price | Stays at your minimum price | You never go below your margin |
| You have the best price and 2nd place is 5% dearer | Raises the price to just below 2nd place | You keep the best price and win back margin |
| PcComponentes raises its price again when a promotion ends | Raises your price again to what your rule sets | You win back the margin you had given up |
| Nobody else sells the product | Raises the price according to your rule | With no competition, there is no need to give away margin |
FAQ
PcComponentes price monitoring: frequently asked questions
Does Boardfy change the price directly on PcComponentes?
Yes. The PcComponentes marketplace runs on Mirakl, and Boardfy changes your price through its API. If you wish, the same change can also be sent to your shop or ERP.
What do I need to connect Boardfy to PcComponentes?
Your PcComponentes marketplace seller account. Boardfy connects through the Mirakl API, downloads your catalogue and applies the price changes there.
Does Boardfy tell PcComponentes apart from its marketplace sellers?
Yes. For each product you see whether PcComponentes sells it, which sellers offer it and at what price.
How often are prices checked?
Boardfy checks the offers every 6 hours and, every 30 minutes, applies your rules and changes any pending prices on PcComponentes.
Free review of your products
Book your free analysis
In 30 minutes we’ll show you which products PcComponentes or one of its sellers beats you on, and by how much.
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Adjust your prices on PcComponentes directly through the Mirakl API.