Hello! Have you ever wondered how leading companies in the retail sector reach the top and maintain their position in such a competitive market? How...
What does a copywriter do? The Intricacies of Copywriting and SEO
In today's digital landscape, the world of marketing has undergone a significant transformation. Businesses strive to establish a strong online...
A Guide to Amazon’s Pricing Strategy
In the competitive world of e-commerce, having an effective pricing strategy is crucial to achieving success on Amazon. With millions of products...
Business Intelligence: SEM Intelligence – ¿What is it?
Have you ever heard of business intelligence? If not, you're in the right place! We're here to shed light on this intriguing world. What is Business...
Amazon One Stop Shop (OSS): What is it and how does it affect your e-commerce?
In this article we will discuss how the OSS (One Stop Shop) reform affects you if you sell products through Amazon. Since this reform promoted by...
Your ecommerce may be losing money and you don’t know it: profit margin calculation
Revenue minus costs equals profit. The formula is simple, isn't it? It's almost impossible to get it wrong, there can be no room for error....
Competitive prices to outperform your rivals
Today, companies operate in a very competitive market. Especially among retailers, as there is considerable direct competition, they are often...
What is pricing?
Pricing is a fundamental part of any business model and should be included in the marketing plan. It is an essential factor for companies to be...
Rivalry between competitors
Rivalry between competitors is increasing day by day, especially in the digital environment. One of the keys to this rivalry lies in the ease with...
10 tips to get your ecommerce ready for Father’s Day
Father's Day is approaching and with it an avalanche of shopping that takes place in just 7 days. March 19th was not going to be an exception...