Learn everything you need to improve your ecommerce sales
Product Building, what it is and how it will help you sell more products on your e-commerce site
Product bundling consists of combining several products in a single purchase order with the main objective of increasing the average customer's ticket and/or to sell out slow-moving or clearance items. What is the advantage for the customer? To obtain this batch of...
Do you want to optimise your Google Shopping campaigns? Come in and find out how much money you can save thanks to Boardfy!
If you have n ecommerce and you spend a good part of your budget on advertising campaigns, you are probably investing in Google Shopping. This platform is one of the biggest showcases that exist to give visibility to your online shop. More and more users are choosing...
What is BNPL? Buy Now, Pay Later, the new payment trend
Have you heard of this new payment system? Do you know what it consists of? BNPL stands for Buy Now Pay Later. As you can see, it's nothing futuristic, this payment method has been around for a long time. The main difference is that BNPL has been optimised for the...
SEO on Amazon: everything you need to know
Search Engine Optimisation. Never has a word been so often repeated by digital marketing experts to the point of becoming a mantra. In case you are not familiar with the term, by SEO we mean all those techniques and strategies that aim to make a service or product...
5 tips to make your logistics foolproof
You've probably heard the Greek myth of Achilles: at birth, his mother made him immortal by immersing him in the River Styx while holding him by his right heel, leaving that area vulnerable. Despite surviving numerous battles thanks to his immortality, he was finally...
Top 6 most common pricing mistakes on Amazon
As an Amazon seller, managing the prices of your products has to become an essential part of your day-to-day life on the Amazon marketplace. Sellers who leave their prices static are doomed to lose BuyBox and sales (if they ever had them). Therefore, seeing continuous...
Ecommerce: Who is your competition?
Sometimes a simple question like this can have a more complex background than it may seem at first glance. If we ask a big brand, such as Cocacola, it will probably tell us that its main competitor is Pepsi. If we talk to Sportzone, they will no doubt say Decathlon....
6 reasons why your E-commerce needs a blog
When it comes to marketing, one of the main objectives is to get the message you want to communicate across in the best possible way. There are different channels to achieve this goal of disseminating content marketing correctly, but none works as well as a blog: it...
Mobile World Congress with Boardfy
We couldn't miss our appointment at the Mobile World Congress to see first-hand what's the latest in the Android-oriented mobile world. Fears that this 2017 edition was going to be less interesting than in previous years had been rife in the days leading up to it, but...