Learn everything you need to improve your ecommerce sales
5 pros and cons of selling on a marketplace
Selling your products on a marketplace is one of the first ideas we come up with when we want to start selling online. Even if you already have an online shop, you may have considered it as an option. In both cases, you should already be aware of the time, effort,...
12 keys to e-commerce success on Black Friday
November 25th, 2016. If you have an e-commerce, underline this date in red on your schedule because it is the perfect occasion to improve your sales. Major marketplaces like Amazon are already promoting this day, and you shouldn’t miss this opportunity to make a big...
Surprise… on Black Friday everything that glitters is not a discount
A couple of weeks ago we talked about the key facts any online shop must have in account to success during the Black Friday puntos importantes que una tienda debe tener en cuenta para abordar el Black Friday and there was the need to pay special attention to the...
M-commerce: the importance of smartphones for your e-commerce
To this point, I believe nobody doubts that smartphones are essential elements ir our lives. It is the first thing we look when we get up and the last when we go to sleep. It has evolved from a simple "smart" mobile phone to a vital tool: check your e-mail, use it as...
Last mile: e-commerce logistics challenge
If you think that price is important for a purchase you are right. If you believe that it will determine the second purchase of your customer then you are wrong. He won't come back to your e-commerce if the shipping process is not correct. Nowadays, online customers...
Your e-commerce may be losing money without knowing: operating margin calculation
Income minus costs equals profit. Easy, right? It's almost imposible to make a mistake. But, did you know that around 30% of e-commerce do this calculation wrong? What if I tell you that almost half of e-commerce change the price of the products without knowing their...